Shopping for beauty and self-care products is deeply personal. People don’t just go to the makeup store, they go to their makeup story. It was our job to drive new customers to ULTA Beauty stores and make them their ULTA Beauty store. 25 campaigns and two full brand launches later, we’ve generated over 2 billion impressions, hundreds of thousands in-store trips and hauls, and generated over $300 million dollars in incremental revenue.
Ulta Beauty
Vibrant, in-the-moment campaigns that create an “ULTA FIRST” shopping behavior
Watch our social-first co-op’d programs that inspired and drove action.
See the gorgeously festive ULTA Beauty Holiday Campaign.
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